Technical SEO
Technical SEO Audit: The 50-Point Checklist I Use on Every Client
May 2025 · 8 min read
Before I touch a single keyword, every client gets a 200+ point technical audit. Here are the 50 things that almost always need fixing.
Crawl & indexation
Sitemaps, robots.txt, hreflang, parameter handling, canonicalization and orphan-page detection.
On-page templates
Title / H1 alignment, semantic structure, internal-link velocity, anchor diversity.
Rendering & performance
JS rendering audit, Core Web Vitals (LCP, INP, CLS), TTFB and CrUX field data.
FAQ
What is the main takeaway of “Technical SEO Audit: The 50-Point Checklist I Use on Every Client”?
Crawl, indexation, schema, rendering, Core Web Vitals. Here is the exact checklist I run before any SEO engagement.
Who is this guide for?
Founders, marketers and agency operators who want practical, India-first insight from real client work.
How do I work with Ravi Works on this?
Book a free consultation — we’ll audit your current setup and share an action plan within 48 hours.